Web-centeric
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6
Maximizing Social Discovery Opportunities on the Social Web
Friday, November 28, 2008
Social media has fundamentally changed the way that people discover products, services and content. It’s no longer simply about the old method of product, price ... -
5
The Effect of Social Media on Music
Sunday, June 8, 2008
The social web has changed the way people listen to, share and interact with music. Sites like Last.fm, Muxtape, Radioheadremix and iMeem put the user ... -
0
Social Media Marketing FTW!
Friday, May 23, 2008
A guest post I contributed to Mashable, see the whole story here: http://mashable.com/2008/05/23/social-media-marketing/ …We realize the power of citizen reporters, word of mouth, media sharing, transparency ... -
0
The Fastest Talking Guy in Social Media Tells Us Where All of This Might Be Going
Thursday, May 22, 2008
A guest post I contributed to Mashable, see the whole story here: http://mashable.com/2008/05/22/future-of-social-media/ I’m here at day two of the Executing Social Media conference in Pasadena, ... -
0
Social Media Marketing Primer: How Blendtec Got Its Face On
Thursday, May 22, 2008
Guest post that I wrote for Mashable, see the entire post here: http://mashable.com/2008/05/22/social-media-marketing-primer/ Before “Will It Blend,” Blendtec was a faceless company that manufactured blenders; their ... -
0
Social Media As Automated Word of Mouth
Friday, May 16, 2008
Studies indicate that word of mouth is the most influential and trusted source of information for North American consumers when considering a product or service. ... -
3
Monetizing Social Networks
Tuesday, May 13, 2008
This is going to be a short post… Many social networks are still trying to figure out how to monetize while others are monetizing off of ... -
0
How to Twitter (the right way) on Behalf of Your Brand
Monday, May 12, 2008
Ever heard of Twitter? If you hadn’t, now you have and I’m willing to bet you’ll be hearing it a lot more. Twitter in a nutshell Twitter ... -
0
Niche is pretty sweet
Sunday, May 11, 2008
I’m a big fan of niche marketing. I guess you could say niche is my niche. Normally, even when I work with a client who ... -
0
A great example of what not to do
Wednesday, May 7, 2008
I recently decided it was time to hire a new strategist. I knew I wanted someone who was already getting their hands dirty and understood ...
